Dorianne Richelle - Head of Consumer Online, Vodafone

Steve Lomax - Managing Director EMEA, Experian CheetahMail
Steve is responsible for leading all aspects of Experian CheetahMail across EMEA. He brings a wealth of valuable digital marketing experience, technical expertise and thought leadership to this role. A noted industry expert, Steve is well-known for his focus on client engagement and technical innovation. He is also an active participant at industry events, speaking on panels and topics relating to digital marketing and brand advocacy. Steve graduated with a first class honours degree in Engineering from Portsmouth University.

Ted Wham - VP, Customer Relationship Marketing, Orbitz Worldwide
Ted has worked in the database marketing industry for a quarter century with over fifteen years experience in email marketing. His experience includes implementing two major marketing data warehouses and generating over $600 million in product sales directly attributable to his direct mail and email marketing efforts. He has worked as a client with four different Email Service Providers (ESPs) and two home-grown email production systems and was the SVP and General Manager for European Operations for the largest ESP in the world, Epsilon.

Additionally Ted has been a Chief Privacy Officer at three organizations and consulted with the U.S. Federal Trade Commission as they crafted the regulations that implemented the Children's Online Privacy Protection Act (COPPA). In 2000 Ted was appointed by the FTC as a member of the "Advisory Committee on Online Access and Security" (ACOAS) whose findings were presented to the U.S. Congress. And in 2001 Ted was again appointed by the FTC as a presenting member to "The Information Marketplace: Merging and Exchanging Consumer Data" conference.

In 2004 Ted was awarded a "Database Marketing Excellence" award by the National Center for Database Marketing (NCDM) and in the same year JupiterResearch described his email marketing efforts for travel website Hotwire as: "... not only ahead of the competition, but among the best practices across all online marketing." Ted has written extensively on email marketing topics and has spoken at numerous industry trade conferences including the annual Direct Marketing Association (DMA) conference, ad:tech (London), NCDM (Chicago and Orlando), Mailingtage (Nüremberg, Germany), Inbox Insiders, and local DMA chapter events in Chicago, San Francisco, and Seattle. Ted always has a Rubik's Cube and a pile of Lego bricks near at hand to describe database segmentation theory. And if you have a Japanese Pachinko machine you are interested in selling so that he can show conditional logic in practice, well, he wants your phone number.

When not hunched over an Excel spreadsheet or writing on a whiteboard Ted can be found cooking, playing with his dogs, biking, camping -- or not found at all as he pursues his passion for international travel.